Partner with BOATED OUT · Small boat, big adventure
Aspirational.
Relatable.
Attainable.
Boated Out exists to prove you don’t need a big, expensive boat to enjoy your own adventures afloat.
Boated Out documents real coastal and offshore sailing aboard Elise, a 1984 Copland Harrier 20 lifting keel trailer sailer bought for £1,400. But the audience isn’t just small boat owners on a budget – Boated Out attracts a community of sailors on boats of all different sizes and capabilities, who follow for the seamanship, the kit and the adventure. That community delivered 5.87 million views in the last 90 days across Instagram, Facebook and YouTube.
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The Numbers
Last 90 days · 5 Aug – 2 Nov 2026
Content consistently travels far beyond the follower base: Instagram reached 730k accounts in 90 days from 20.1k followers, and Facebook reached 470k from 27.8k – strong algorithmic distribution that puts partner products in front of new sailors every week.
Content That Travels
Eight Instagram reels passed 300k views in the past year · tap to watch
Watch the Latest Series
An East Coast Adventure · Episode 1 of 4 · long-form on YouTube
Poor weather scuppered the Belgium trip, so with the boat already loaded, an East Coast adventure ensued: four legs, four episodes, from headwinds off Harwich and 9.2 knots across the Thames Estuary to a windless 18.5-hour solo night passage home through the shipping lanes. Real small-boat passage-making, start to finish.
Trusted by Sailors and the Sailing Press
A community of sailors on boats of every size – sharing their setups, debating gear and asking real-world questions. The highs, lows and grit of boat ownership are shown as they happen, and that honesty is why they trust what they see.
“Thank you so much for sharing all this amazing small boat content. I sail a Catalina 22 on the open Pacific off the southwestern coast of the United States. Seeing your setup and the confidence you have in your boat has helped me build both my sailing skills and my confidence in what these small boats can do.”
Catalina 22 sailor, USA · YouTube comment
Offshore Proven
Elise has completed three expeditions from the UK to Belgium – six North Sea crossings through busy shipping lanes, wind farms and pilot stations – plus a 2026 East Coast mini-series. Every passage is planned with safety first, using traditional charts, routing software, high-end navigation, redundancies and emergency systems.
WATCH: “North Sea crossing in a 20 foot sailboat. Part 1” ↗Built By Hand
Maintenance and upgrades, done by hand: keel restoration, rudder rebuilds, an NMEA 2000 navigation network, solar and lithium power, diesel heating, high-performance rigging and a homemade bowsprit, built and ready to install – all documented in detail.
Three Platforms, One Community
Community on Facebook. Reach on Instagram. Long-form on YouTube.
What’s on the Horizon
The projects and missions ahead – each one a story partners can be part of, from planning and kit through to the passage itself.
How We Work Together
A small number of select partners who share the Boated Out mission. Sailors who ignore conventional advertising trust what they see Elise use at sea – so partner products appear in real use, in real conditions, never as an advert.
With the bowsprit going on, an asymmetric spinnaker on the way and onboard systems continually upgraded, there’s a ready-made story for partners in these categories – from fit-out and setup through to the full send.
Every partnership is tailored to the brand.
Get in Touch
All enquiries welcome. Category exclusivity available. Latest media kit on request.
Figures from platform insights, 5 Aug – 2 Nov 2026. YouTube age and gender: last 28 days.
